Join us for a dynamic discussion between Charlie Horton, Head of Growth, and Josh Leve, Founder and CEO of FBA as they discuss FMA's approach to marketing in the fitness industry. They speak about client success using FMA's marketing solutions as well as why it's important to specialize to set yourself apart from other fitness businesses. You'll walk away learning more about why marketing is so crucial to the success of your fitness business.
1:02: Introduction of FMA and how they set themselves apart in the fitness industry
3:18 Charlie discusses some of the highlights of client success stories
6:15 Charlie discusses what those successful clients do when it comes to marketing tactics
8:42 A real live look at one of FMA’s clients who have had success and what their business looks like
9:40 Charlie gives more insight on why it’s important to specialize with your clientele
11:10 Charlie discusses the future of where FMA is going and how they will continue to set themselves apart
Charlie Horton
Charlie has been with Fitness Marketing Agency since its creation in 2018, working to help grow the business into what it is today. A hugely successful agency that supports over 350+ clients, from Independent Gym Owners and Corporate Gyms to Personal Trainers and Online Coaches.
FMA provides such businesses with marketing tools and resources to aid in lead generation, conversion, sales, and ultimately growth. Charlie specializes inlead generation and client acquisitions.
Josh Leve
Josh Leve is the Founder & CEO of the Fitness Business Association (FBA) and SUCCEED! the FBA Virtual Fitness Conference & Expo. With FBA's collective audience close to 100,000 and nearly 70 industry partnerships, its success has translated into Josh being featured in all major fitness publications and a spotlight speaker at IHRSA, Athletic Business, Mindbody BOLD, Club Industry, NSCA, NASM, EMPOWER!, ZUMBA, and many more.
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