The first 30 days in a member’s lifecycle are arguably the most important because this is when their motivation for change, progress, and achievement is at its peak. If you capitalize on that motivation effectively, you’ll set them up for success and prevent them from quitting in their first few months.


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Andy Peat

Andy Peat, a seasoned leader in the fitness industry with more than 18 years’ experience, is the CEO of Fitness on Demand, a health and wellness platform that manages gyms’ digital fitness and member engagement needs. Andy’s expertise in driving innovation and transformational change is led by a firm belief in utilizing data and the latest technology to steer positive behavior change and forge strategic partnerships within the fitness landscape. Andy has held various roles at Snap Fitness including club manager, franchise sales manager and Regional CEO.

 

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