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Marketing, when dissected to its most basic elements, is nothing more than storytelling. When telling a story you are sharing information you believe will be entertaining, important, interesting or relevant to those for whom your story is targeted. Storytellers know their audience and therefore are able to craft stories to capture their attention. 

This action plan encompasses what every fitness business needs to know to drive new and existing traffic through your doors!

You'll get insight into how to:

  1. Know the audience you want to serve and know what they desire
  2. Create an annual marketing plan that drives results
  3. Importance of a strong social media presence 
  4. Strong WOM presence with accompanying referral campaign 
  5. Compelling website using SMS and/or email promotions