Brain health and fitness are quickly becoming some of the top priorities for fitness enthusiasts.  Top athletes have long recognized that the ability to think quickly and effectively separates the all-stars from the rest.  The significant rise in cognitive issues, such as brain fog, decision fatigue, ADD, memory problems, cognitive decline and even Alzheimer’s disease, is motivating many to pursue fitness as a way to prioritize cognitive performance rather than just physical appearance.  In this session, we will make a compelling argument that brain fitness is the next big revolution for the fitness industry.


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Cody Sipe, PhD

Cody Sipe, PhD is an unparalleled leader in training and building a business that serves the growing aging population.  His training studio for the past 12 years, Miracles Fitness, has been a flagship facility for other owners to emulate.  He is co-founder of the Functional Aging Institute, university professor, researcher and international lecturer.  Cody has co-developed two unique licensed programs, Fit Body Forever and Ageless Fitness, that successfully attract and serve this market.

Dr. Dan Ritchie

Dr. Dan Ritchie started his fitness career at Southeast Missouri State University with a bachelor’s degree in Fitness and Sports Medicine and then spent a year as a graduate assistant coaching Division 1 athletes. He completed his master’s degree in Health & Physical Education at the University of Wisconsin- Whitewater, where he won the 2002 Thesis of the Year. Then Dan continued as a Lynn Fellow at Purdue University, completing his PhD in Kinesiology with a minor in Gerontology.

Josh Leve

Josh Leve is the Founder & CEO of the Fitness Business Association (FBA) and SUCCEED! the FBA Virtual Fitness Conference & Expo. With FBA's collective audience close to 100,000 and nearly 70 industry partnerships, its success has translated into Josh being featured in all major fitness publications and a spotlight speaker at IHRSA, Athletic Business, Mindbody BOLD, Club Industry, NSCA, NASM, EMPOWER!, ZUMBA, and many more.

 

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